Horner, Susan. <br/><br/>
Leisure marketing :  a global perspective / 
Susan Horner and John Swarbrooke. 
 - Oxford ;  Burlington, Mass. :  Butterworth-Heinemann,  2005. 
 - xi, 412 p. :  ill. ;  25 cm. 
<br/><br/>Includes bibliographical references (p. 398-403) and index. 
<br/><br/><label>ISBN: </label>075065550X : 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Leisure industry--Marketing.