TY - BOOK AU - Mandima,Lovemore ED - Chinhoyi University of Technology. TI - An assessment of the marketing role of museums in culture tourism: a case of the Natoinal Museum and Monuments of Zimbabwe (NMMZ) PY - 2012/// CY - Chinhoyi PB - Chinhoyi University Of Technology KW - Marketing, Culture tourism N1 - Dissertation (Msc)--Chinhoyi University of Technology,2012; Includes bibliographical references (p.57-59) and abstract ER -