Nyandima, Tonderai., author.

The impact of strategic marketing on the profitability of state financial institutions : a case of Agribank / by Tonderai Nyandima. - ed. - Chinhoyi : Chinhoyi University of Technology, 2012. - x, 79 pages : illustrations ; cm.

Dissertation (Msc.)--Chinhoyi University of Technology, 2012.

Includes bibliographical references (p.73-79) and abstract.

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Strategic marketing.