An investigation into the relationship between customer satisfaction and brand loyalty : a study of Zimbabwe's cigarette manufacturing industry /
Herbert Denhere.
- editions.
- Chinhoyi : Chinhoyi University of Technology, 2013.
- ix, 91 pages : illustartions ; cm.
Dissertation (Msc.)--Chinhoyi University of Technology, 2013.
Includes bibliographical references (p.75-87) and abstract.