TY  - BOOK
AU  - CAYWOOD,Clarke L.
TI  - Handbook of strategic public relations and intergrated communications
PY  - 2004///
CY  - New Dehli
PB  - Tata McGraw-Hill
KW  - Public relations
KW  - Communication in management
KW  - sears
N1  - Incudes index
ER  -