TY - BOOK AU - McQuail,Denis TI - McQuail's reader in mass communication theory SN - 0761972420 AV - P90 .M37 2002 U1 - 302.2301 21 PY - 2002/// CY - London, Thousand Oaks, Calif PB - SAGE KW - Mass media N1 - Includes bibliographical references and index ER -