Chinhoyi University of Technology Library Search for 'au:"Keller, Kevin Lane."'

Strategic brand management : building, measuring, and managing brandy equity.

By Keller, Kevin Lane..
New Dehli : Prentice-Hall of India, 2003 .
xxvii, 788p. : , Includes index. 8120323092

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Strategic brand management : a European perspective /

By Keller, Kevin Lane..
Harlow, England : Pearson Education, 2008 .
xxiv, 829 p. ; cm..
9780273706328

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Marketing management /

By Kotler, Philip..
Boston : Pearson, 2013 .
Various pagination : 9780273779834 | 0131457578

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Leveraging sponsorship through integrated marketing

By Keller, Kevin Lane,.
London : Henry Stewart Talks, 2009 .
1 online resource (1 streaming video file (54 min.) : , Animated audio-visual presentation with synchronized narration. | Title from title frames.

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Strategic brand management : building, measuring, and managing brand equity /

By Keller, Kevin Lane,.
Boston : Pearson, .
590 pages : 29 cm..
9780273779414 (hbk.) : | 0273779419 (hbk.)

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Marketing management /

By Kotler, Philip..
Harlow : Pearso Education, 2012 .
131p : , Includes bibliographical references and index. 29 cm..
9780273753360 :

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Marketing management /

By Kotler, Philip..
Chennai : Pearson, 2016 .
various pagings : 9789332557185

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Marketing management : a South Asian perspective /

Upper Saddle River, N.J. : Pearson Prentice Hall, 2009 .
xxxix, 647, [128] p. : 29 cm..
0131457578

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Marketing management /

By Kotler, Philip..
Upper Saddle River, N.J. : Pearson Prentice Hall, 2006 .
xxxix, 729, [45] p. : 29 cm..
0131457578

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