| 000 | 00756cam a22002532 4500 | ||
|---|---|---|---|
| 001 | 0000000418 | ||
| 005 | 20230921135733.0 | ||
| 008 | 050913s2001 xx 000 0 eng d | ||
| 020 |
_a0273651501 : _c$ |
||
| 040 |
_aYour Holding Symbol _cYour Holding Symbol |
||
| 100 | 1 | _aDoyle, Peter. | |
| 245 | 1 | 0 |
_aMarketing management and strategy / _cPeter Doyle. |
| 250 | _a3rd ed. | ||
| 260 |
_aHarlow : _bPearson Education, _c2001. |
||
| 300 | _axviii,446 p. | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 591 | _a2005 | ||
| 650 | 0 | _aMarketing. | |
| 650 | 0 |
_aMarketing _xManagement. |
|
| 650 | 7 |
_aMarketing _xManagement. _2sears. |
|
| 908 | _a050913 | ||
| 989 | _a20230822095114.0 | ||
| 999 |
_c11903 _d11903 |
||