000 00747cam a2200253 4500
001 0000008395
005 20230921135735.0
008 150417s2004 xx 000 0 eng d
020 _a8185386633
100 1 _aSandage, C.H.
245 1 0 _aAdvertising theory and practice /
_cby SANDAGE, C.H.FRYBURGER, Vernon and ROTZOLL, Kim.
250 _a11th.
260 _aDelhi :
_bA.I.T.B.S,
_c2004.
300 _axv, 509p. :
_bill.
490 0 _a(The Irwin Series in Marketing)
500 _aIncludes index.
650 0 _aAdvertising.
650 7 _aAdvertising.
_2sears.
700 1 _aFRYBURGER, Vernon.
700 1 _aROTZOLL, Kim.
908 _a061020
989 _a20230822095114.0
999 _c11936
_d11936