000 00949cam a22002652 4500
001 0000028857
005 20230921135822.0
008 160208s xx 000 0 eng d
020 _c$
040 _aYour Holding Symbol
_cYour Holding Symbol
100 1 _aChirara, Julius.
245 1 3 _aAn investigation into the poor performance of new alcoholic beverage brand :
_ba case study of Delta Beverages Castle Milk Stout brand /
_cJulius Chirara.
250 _a ed.
260 _c2013.
264 _c2013.
300 _ax, 82 pages :
_billustrations ;
_c cm.
502 _aDissertation (Msc.)--Chinhoyi University of Technology, 2013.
504 _aIncludes bibliographical references (p.73-76) and abstract.
650 0 _aProduct performance.
650 0 _aAlcoholic beverages.
710 2 _aChinhoyi University of Technology.
908 _a160208
989 _a20230822095114.0
999 _c12606
_d12606