| 000 | 01969cam a22004692 4500 | ||
|---|---|---|---|
| 001 | 0000021292 | ||
| 005 | 20231018144355.0 | ||
| 008 | 120118s2007 nyu 000 0 eng d | ||
| 020 | _c$ | ||
| 040 |
_aYour Holding Symbol _cYour Holding Symbol |
||
| 100 | 1 | _aKerin, Roger A. | |
| 245 | 1 | 0 |
_aMarketing : _bthe core / _cRoger A. Kerin, Steven W. Hartley and William Rudelis. |
| 250 | _a2nd ed. | ||
| 260 |
_aNew York : _bMcGraw-Hill/Irwin, _c2007. |
||
| 300 |
_axxxiii, [various pagings] : _bill. ; _ccm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aMarketing. | |
| 650 | 7 |
_aMarketing. _2sears. |
|
| 700 | 1 | _aHartley, Steven W. | |
| 700 | 1 | _aRudelius, William. | |
| 908 | _a120118 | ||
| 989 | _a20230822095114.0 | ||
| 999 |
_c18036 _d18036 |
||