000 | 00897cam a2200289 a 4500 | ||
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001 | 0000010897 | ||
005 | 20230921134805.0 | ||
008 | 840928s1984 njum b a00110 eng | ||
010 | _a83024751 | ||
020 | _a0136050492 | ||
035 | _a10208402 | ||
035 | _a0412-51360 | ||
050 | 0 | 0 |
_aHF1009.5 _b.K39 1984 |
100 | 1 | _aKeegan, Warren J. | |
245 | 1 | 0 |
_aMultinational marketing management / _cWarren J. Keegan. |
250 | _a3rd ed. | ||
260 |
_aEnglewood Cliffs, N.J. : _bPrentice-Hall, _cc1984. |
||
300 |
_axxii, 698 p. : _bill. |
||
440 | 0 | _aPrentice-Hall series in marketing. | |
440 | 0 | _aPrentice-Hall international series in management. | |
504 | _aIncludes bibliographies and indexes. | ||
650 | 0 |
_aExport marketing _xManagement. |
|
908 | _a070207 | ||
913 | _aN | ||
989 |
_a20230822095114.0 _a1430738153 |
||
999 |
_c2928 _d2928 |