| 000 | 00893cam a22002772 4500 | ||
|---|---|---|---|
| 001 | 0000011258 | ||
| 005 | 20230921134815.0 | ||
| 008 | 060620s2001 xx 000 0 eng d | ||
| 020 |
_a0750652365 : _c$ |
||
| 040 |
_aYour Holding Symbol _cYour Holding Symbol |
||
| 100 | 1 | _aDrummond, Graeme. | |
| 245 | 1 | 0 |
_aStrategic marketing : _bplanning and control. |
| 250 | _a2nd. ed. | ||
| 260 |
_aOxford : _bElsevier Butterworth-Heinneman, _c2001. |
||
| 300 |
_axvi, 306 p. ; _ccm. |
||
| 504 | _aIncludes index. | ||
| 600 | 1 | 0 | _aENSOR, John. |
| 610 | 2 | 0 | _aChartered Institute of Management. |
| 650 | 0 |
_aMarketing _xManagement. |
|
| 650 | 7 |
_aMarketing _xManagement. _2sears. |
|
| 700 | 1 | _aASHFORD, Ruth. | |
| 908 | _a060620 | ||
| 989 | _a20230822095114.0 | ||
| 999 |
_c3075 _d3075 |
||