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| 001 | 0000022116 | ||
| 005 | 20230921135018.0 | ||
| 008 | 100126s2010 njum b a001 0 eng | ||
| 015 |
_aGBB011772 _2bnb |
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| 020 |
_a9780470598825 (hbk.) : _cUS$40 |
||
| 020 | _a0470598824 (hbk.) | ||
| 035 | _a(OCoLC)503640358 | ||
| 035 | _a(OCoLC)503640358 | ||
| 050 | 4 |
_aHF5415 _b.K68 2010 |
|
| 082 | 0 | 4 |
_a658.8 _222 |
| 100 | 1 | _aKotler, Philip. | |
| 245 | 1 | 0 |
_aMarketing 3.0 : _bfrom products to customers to the human spirit / _cPhilip Kotler, Hermawan Kartajaya and Iwan Setiawan. |
| 260 |
_aHoboken, N.J. : _bWiley, _cc2010. |
||
| 300 |
_axv, 188 p. : _bill. ; _c24 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aMarketing. | |
| 700 | 1 |
_aKartajaya, Hermawan, _d1947-. |
|
| 700 | 1 | _aSetiawan, Iwan. | |
| 908 | _a120903 | ||
| 913 | _aN | ||
| 989 | 7 |
_a20230822095114.0 _a1401800014 _a1430738153 |
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| 999 |
_c4891 _d4891 |
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