000 00740cam a2200229 4500
001 0000002788
005 20230921134540.0
008 150417s1997 nju 000 0 eng d
020 _a0132613638
100 1 _aKotler, Philip.
245 1 0 _aMarketing management :
_banalysis, planning, implementation, and control /
_cby Phillip Kotler.
250 _a9th.
260 _aNew Jersey :
_bPrentice-Hall,
_c1997.
300 _avii, 789p. :
_bill.
500 _aIncludes index.
650 0 _aMarketing
_xManagement.
908 _a061017
989 _a20230822095114.0
999 _c520
_d520