000			01499cam a2200325 a 4500
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008			090304r20092002enkm b a001 0 eng
010			_a2009009561
015			_aGBA932886 _2bnb
015			_aGBA932886 _2dnb
019			_a317748031 _a424556826
020			_a9780273719601 (pbk. : alk. paper) : _cUS$70.00
020			_a0273719602 (pbk. : alk. paper)
050	0	0	_aHF5548.32 _b.C472 2009
082	0	0	_a651.8
100	1		_aChaffey, Dave, _d1963-.
245	1	0	_aE-business and e-commerce management : _bstrategy, implementation and practice / _cDave Chaffey.
250			_a4th ed.
260			_aHarlow, England : _bFT Prentice Hall, _c2009.
300			_axxxii, 764 p. : _bcol. ill. ; _c27 cm.
504			_aIncludes bibliographical references and index.
505	0		_aIntroducing to e-business and e-commerce -- E-commerce fundamentals -- E-business infrastructure -- E-environment -- E-business strategy -- Supply chain management -- E-procurement -- E-marketing -- Customer relationship management -- Change management -- Analysis and design -- Implementation and maintenance.
520	8		_aThis volume covers business models, theoretical tools and international aspects of e-business and e-commerce.
650		0	_aElectronic commerce.
650		0	_aBusiness enterprises _xComputer networks.
650	0	0	_aElectronic commerce.
989			_a20230822095114.0 _a1430738153
999			_c5320 _d5320