| 000 | 00759cam a22002294a 4500 | ||
|---|---|---|---|
| 001 | 0000024565 | ||
| 005 | 20230921135109.0 | ||
| 008 | 040810s2006 maum b a001 0 eng | ||
| 020 | _a9780071263368 | ||
| 050 | 0 | 0 |
_aHF5415.153 _b.C72 2008 |
| 100 | 1 | _aCrawford, C. Merle. | |
| 245 | 1 | 0 |
_aNew products management / _cMerle Crawford, Anthony Di Benedetto. |
| 250 | _a9th ed. | ||
| 260 |
_aBoston : _bMcGraw-Hill/Irwin, _cc2008. |
||
| 300 |
_axviii, 540 p. : _bill. ; _c24 cm. |
||
| 440 | 0 | _aMcGraw-Hill/Irwin series in marketing. | |
| 500 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aNew products. | |
| 700 | 1 | _aDi Benedetto, C. Anthony. | |
| 989 | _a20230822095114.0 | ||
| 999 |
_c5700 _d5700 |
||