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008 080121s2009 enk|||||||||||s|||v|eng d
028 5 0 _a1920
_bHenry Stewart Talks
035 _aHST1920_1_2
035 _a000947209
040 _aKCL
100 1 _aHardie, Joshua,
_u(Director, EdComs, UK)
_4spk
245 1 0 _aEducational sponsorship
_h[electronic resource] :
_ban overview - what?, why?, how? /
_cJoshua Hardie.
260 _aLondon :
_bHenry Stewart Talks,
_c2009.
300 _a1 online resource (1 streaming video file (31 min.) :
_bcolor, sound).
490 1 _aSponsorship : from theory to practice and all the latest trends
500 _aAnimated audio-visual presentation with synchronized narration.
500 _aTitle from title frames.
505 0 _aContents: What is educational sponsorship? -- Corporate social responsibility and cause related marketing -- Why invest in education? -- Return on reputation -- Employee pride and advocacy -- Local media -- Young people as advocates -- Business involvement in schools -- Who benefits?
506 _aAccess restricted to subscribers.
538 _aMode of access: World Wide Web.
538 _aSystem requirements: Browser compatibility: updated Mozilla Firefox, Google Chrome, Safari or Internet Explorer 8+. Browser settings: enable JavaScript, enable cookies from the Henry Stewart Talks site. Required Desktop Browser plugins & viewers: Updated Adobe Flash Player & Adobe Acrobat Reader. Mobile device & operating system versions: Android v2.1+, iPhone 4+ (iOS v5.x+), iPad 2+ (iOS v5.x+), BlackBerry OS v7.0+, Windows Phone v6.5.1+.
650 0 0 _aCorporate sponsorship.
650 0 0 _aSocial responsibility of business.
830 0 _aHenry Stewart talks.
_pMarketing & management collection.
_pSponsorship
856 4 0 _uhttp://hstalks.com/lib.php?t=HST56.1920&c=250
856 4 2 _uhttp://hstalks.com/lib.php?t=HST56&c=250
_3Series
908 _a141013
989 _a20230822095114.0
999 _c6290
_d6290