000 02037ngm a2200373 a 4500
001 0000025201
005 20230921135141.0
006 m c
007 cr|cna|||a||||
007 vz|czazum
008 080121s2009 enk|||||||||||s|||v|eng d
028 5 0 _a1959
_bHenry Stewart Talks
035 _aHST1959_1_2
035 _a000947215
040 _aKCL
100 1 _aMclachlan, Rhys,
_u(Head of Broadcast Implementation, MediaCom,UK)
_4spk
245 1 0 _aEmerging TV technologies and the impact on consumers
_h[electronic resource] /
_cRhys Mclachlan.
246 3 _aEmerging television technologies and the impact on consumers
260 _aLondon :
_bHenry Stewart Talks,
_c2009.
300 _a1 online resource (1 streaming video file (33 min.) :
_bcolor, sound).
490 1 _aTV advertising in the UK : the art of engaging viewers and creating successful advertising
500 _aAnimated audio-visual presentation with synchronized narration.
500 _aTitle from title frames.
505 0 _aContents: The current TV landscape -- Television on demand -- Online video -- Mobile TV -- Commercial opportunities for advertisers.
506 _aAccess restricted to subscribers.
538 _aMode of access: World Wide Web.
538 _aSystem requirements: Browser compatibility: updated Mozilla Firefox, Google Chrome, Safari or Internet Explorer 8+. Browser settings: enable JavaScript, enable cookies from the Henry Stewart Talks site. Required Desktop Browser plugins & viewers: Updated Adobe Flash Player & Adobe Acrobat Reader. Mobile device & operating system versions: Android v2.1+, iPhone 4+ (iOS v5.x+), iPad 2+ (iOS v5.x+), BlackBerry OS v7.0+, Windows Phone v6.5.1+.
650 0 0 _aTelevision advertising
_zGreat Britain.
830 0 _aHenry Stewart talks.
_pMarketing & management collection.
_pTV advertising in the UK
856 4 0 _uhttp://hstalks.com/lib.php?t=HST73.1959&c=250
856 4 2 _uhttp://hstalks.com/lib.php?t=HST73&c=250
_3Series
908 _a141013
989 _a20230822095114.0
999 _c6296
_d6296