000 | 02419ngm a2200397 a 4500 | ||
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001 | 0000025295 | ||
005 | 20230921135145.0 | ||
006 | m c | ||
007 | cr|cna|||a|||| | ||
007 | vz|czazum | ||
008 | 100412s2010 enk|||||||||||s|||v|eng d | ||
028 | 5 | 0 |
_a2267 _bHenry Stewart Talks |
035 | _a(HSTalks)HST2267_1_2 | ||
100 | 1 |
_aNairn, Agnes. _4spk |
|
245 | 1 | 0 |
_aConcern about children and adolescents _h[electronic resource] / _cAgnes Nairn. |
260 |
_aLondon : _bHenry Stewart Talks, _c2010. |
||
300 |
_a1 online resource (1 streaming video file (40 min.) : _bcolor, sound). |
||
490 | 1 | _aCommunicating to the young consumer : relating to children and young people in an effective and responsible way | |
500 | _aAnimated audio-visual presentation with synchronized narration. | ||
500 | _aTitle from title frames. | ||
505 | 0 | _aContents: How the commercial world can impact negatively on family relationships -- Pester power -- The effects of marketing on young people's friendships -- Brand bullying -- An overview of research on materialism and mental health -- Inappropriate marketing, particularly sexual content on websites intended for young children -- Unfair marketing -- What children can and cannot understand -- Rethinking unfair marketing following new research from neuroscience -- How internet marketing is challenging the current rules of the game. | |
506 | _aAccess restricted to subscribers. | ||
538 | _aMode of access: World Wide Web. | ||
538 | _aSystem requirements: Browser compatibility: updated Mozilla Firefox, Google Chrome, Safari or Internet Explorer 8+. Browser settings: enable JavaScript, enable cookies from the Henry Stewart Talks site. Required Desktop Browser plugins & viewers: Updated Adobe Flash Player & Adobe Acrobat Reader. Mobile device & operating system versions: Android v2.1+, iPhone 4+ (iOS v5.x+), iPad 2+ (iOS v5.x+), BlackBerry OS v7.0+, Windows Phone v6.5.1+. | ||
650 | 0 | 0 | _aChild consumers. |
650 | 0 | 0 | _aChildren. |
650 | 0 | 0 | _aMarketing. |
650 | 0 | 0 | _aTeenagers. |
650 | 0 | 0 | _aYoung adult consumers. |
650 | 0 | 0 | _aYoung consumers. |
830 | 0 |
_aHenry Stewart talks. _pMarketing & management collection. _pCommunicating to the young consumer |
|
856 | 4 | 0 | _uhttp://hstalks.com/lib.php?t=HST96.2267&c=250 |
856 | 4 | 2 |
_uhttp://hstalks.com/lib.php?t=HST96&c=250 _3Series |
908 | _a141013 | ||
989 | _a20230822095114.0 | ||
999 |
_c6390 _d6390 |