| 000 | 00727cam a2200229 a 4500 | ||
|---|---|---|---|
| 001 | 0000028479 | ||
| 005 | 20230921135206.0 | ||
| 008 | 101104s2012 njum b a001 0 eng | ||
| 010 | _a2010046655 | ||
| 020 |
_a9780273753360 : _c$70.00 |
||
| 050 | 0 | 0 |
_aHF5415.13 _b.K64 2012 |
| 100 | 1 | _aKotler, Philip. | |
| 245 | 1 | 0 |
_aMarketing management / _cPhilip Kotler, Kevin Lane Keller. |
| 250 | _a14th [ed.] | ||
| 260 |
_aHarlow : _bPearso Education, _c©2012. |
||
| 300 |
_a131p : _bcolor illustrations ; _c29 cm. |
||
| 500 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aMarketing. | |
| 700 | 1 | _aKeller, Kevin Lane. | |
| 989 | _a20230822095114.0 | ||
| 999 |
_c6729 _d6729 |
||