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008 980122r19981980nyum b a001 0 eng
010 _a 98009580
015 _aGB98-63565
019 _a76909827
020 _a0684841487 (hardcover)
020 _a9780684841489 (hardcover) :
_c$60.00
020 _a0684005778 (set)
020 _a9780684005775 (set)
035 _a(OCoLC)38281768
035 _a(OCoLC)38281768
_z(OCoLC)76909827
040 _aDLC
_beng
_cDLC
_dUKM
_dBAKER
_dNLGGC
_dBTCTA
_dLVB
_dYDXCP
_dOCLCG
_dU5D
_dDEBBG
_dZWZ
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049 _aLECC
050 0 0 _aHD41
_b.P67 1998
082 0 0 _a658
_221
092 _a658.21
_bP83
_bC73
100 1 _aPorter, Michael E.,
_d1947-.
245 1 0 _aCompetitive strategy :
_btechniques for analyzing industries and competitors : with a new introduction /
_cMichael E. Porter.
250 _a1st Free Press ed.
260 _aNew York :
_bFree Press,
_c1998.
300 _axxviii, 396 p. :
_bill. ;
_c25 cm.
500 _aOriginally published: New York : Free Press, c1980.
504 _aIncludes bibliographical references (p. 383-387) and index.
505 0 0 _gPt. I.
_tGeneral Analytical Techniques --
_gCh. 1.
_tThe Structural Analysis of Industries --
_gCh. 2.
_tGeneric Competitive Strategies --
_gCh. 3.
_tA Framework for Competitor Analysis --
_gCh. 4.
_tMarket Signals --
_gCh. 5.
_tCompetitive Moves --
_gCh. 6.
_tStrategy Toward Buyers and Suppliers --
_gCh. 7.
_tStructural Analysis Within Industries --
_gCh. 8.
_tIndustry Evolution --
_gPt. II.
_tGeneric Industry Environments --
_gCh. 9.
_tCompetitive Strategy in Fragmented Industries --
_gCh. 10.
_tCompetitive Strategy in Emerging Industries --
_gCh. 11.
_tThe Transition to Industry Maturity --
_gCh. 12.
_tCompetitive Strategy in Declining Industries --
_gCh. 13.
_tCompetition in Global Industries --
_gPt. III.
_tStrategic Decisions --
_gCh. 14.
_tThe Strategic Analysis of Vertical Integration --
_gCh. 15.
_tCapacity Expansion --
_gCh. 16.
_tEntry into New Businesses.
_gApp. A.
_tPortfolio Techniques in Competitor Analysis --
_gApp. B.
_tHow to Conduct an Industry Analysis.
520 1 _a"Now nearing its 60th printing in English and translated into nineteen languages, Michael E. Porter's Competitive Strategy has transformed the theory, practice, and teaching of business strategy throughout the world. Porter introduces his three generic strategies - lowest cost, differentiation, and focuswhich bring structure to the task of strategic positioning. He shows how competitive advantage can be defined in terms of relative cost and relative prices, thus linking it directly to profitability, and presents a whole new perspective on how profit is created and divided." "The ideas in the book address the underlying fundamentals of competition in a way that is independent of the specifics of the ways companies go about competing."--BOOK JACKET.
650 0 _aCompetition.
650 0 _aIndustrial management.
908 _a160704
913 _aN
989 7 _a20230822095114.0
999 _c7044
_d7044