| 000 | 01179cam a22003132 4500 | ||
|---|---|---|---|
| 001 | 0000029922 | ||
| 005 | 20230921135239.0 | ||
| 008 | 170208s xx 000 0 eng d | ||
| 020 |
_a9780979734441 : _c$41.00 |
||
| 100 | 1 | _aCapon, Noel. | |
| 245 | 1 | 0 |
_aManaging marketing in the 21st century : _bdeveloping and implementing the market strategy / _cNoel Capon and Roy Capon with James Mac Hulbert. |
| 250 | _aEuropean ed. | ||
| 260 |
_aBronxville, NY : _bWessex, _c2009. |
||
| 300 |
_axxxii; [various pagination] p. ; _c cm. |
||
| 504 | _aIncludes bibliographic references and glossary. | ||
| 650 | 0 |
_aMarketing _xManagement. |
|
| 650 | 0 | _aStrategic Marketing. | |
| 700 | 1 | _aCapon, Roy, | |
| 700 | 1 | _aHulbert, James Mark. | |
| 856 | _awww.mm21c.eu | ||
| 908 | _a170208 | ||
| 989 | _a20230822095114.0 | ||
| 999 |
_c7276 _d7276 |
||