000 02527cam a2200361 i 4500
001 0000032825
005 20230921135351.0
008 180315t20222022caum b a001 0 eng d
019 _a1028649230
020 _a9781473953567
_q(hardcover)
020 _a1473953561
_q(hardcover)
020 _a9781473953574
_q(paperback)
020 _a147395357X
_q(paperback)
035 _a(OCoLC)1028649715
040 _aYDX
_beng
_erda
_cYDX
_dOCLCQ
_dCDX
_dBDX
_dOCLCO
_dOCLCF
_dNZTOI
_dOCLCO
_dYDX
_dZAQ
_dY@Y
050 4 _aHD30.4
_b.W555 2022
082 0 4 _a650.072
_223
100 1 _aWilson, Jonathan
_q(Jonathan Stuart),
_eauthor.
245 1 0 _aUnderstanding research for business students :
_ba complete student's guide /
_cJonathan Wilson.
264 1 _aLos Angeles :
_bSAGE,
_c[2022]
264 4 _c©2022.
300 _axviii, 550 pages :
_billustrations (some color) ;
_c25 cm.
336 _atext
_btxt
_2rdacontent.
337 _aunmediated
_bn
_2rdamedia.
338 _avolume
_bnc
_2rdacarrier.
504 _aIncludes bibliographical references and index.
505 0 _a1: Introduction to business research -- 2: Getting started: choosing your research direction -- 3: Writing your research proposal -- 4: Searching and critically reviewing the literature -- 5: Research philosophies, approaches and strategies -- 6: Formulating the research design -- 7: Plagiarism and ethics in business research -- 8: Doing work-based projects and researching your own organization -- 9: Sampling techniques -- 10: Secondary data -- 11: Social media for research -- 12: Interviews and focus groups -- 13: Observational research -- 14: Questionnaires -- 15: Analyzing and managing qualitative data -- 16: Analyzing and managing quantitative data -- 17: Getting started with IBM SPSS statistics -- 18: Writing up and disseminating your work.
520 _a"Are you conducting business research for the first time and aren't sure where to begin? This book gives you everything you need to successfully complete your research project. From choosing a direction for your research and considering ethics to data collection and presenting your results, it offers straightforward guidance on every step of the research process. Covering topics such as social media research, group working and how to research your own organisation, it provides a thorough view of research for business and management students."--
_cProvided by publisher.
650 0 _aBusiness
_xResearch
_xMethodology.
908 _a230403
913 _aN
989 7 _a20230822095114.0
999 _c8385
_d8385