000 00980cam a2200301 i 4500
001 0000029679
005 20230921135419.0
008 130614s2015 maua b 001 0 eng
010 _a 2013023108
020 _a9789332555099 :
_cUS$34-78
050 0 0 _aHF5415.32
_b.S35 2015
082 0 0 _a658.8/342
_223
245 1 0 _aConsumer behavior.
250 _a11th ed.
260 _aBoston :
_bPearson,
_c2015.
264 1 _aBoston :
_bPearson,
_c2015.
300 _axxvii, 508 pages :
_billustrations ;
_c29 cm.
500 _aRevised edition.
504 _aIncludes bibliographical references and indexes.
650 0 _aConsumer behavior.
650 0 _aMotivation research (Marketing)
700 1 _aWisenblit, Joseph.
700 1 _aKumar, Ramesh S.
989 _a20230822095114.0
999 _c8814
_d8814