| 000 | 01218cam a22003494a 4500 | ||
|---|---|---|---|
| 001 | 0000018220 | ||
| 005 | 20230921135420.0 | ||
| 008 | 050801s2005 enkm b a001 0 eng | ||
| 010 | _a2005022212 | ||
| 020 | _a0749443855 | ||
| 035 | _a(OCoLC)61200704 | ||
| 040 |
_aDLC _cDLC _dBAKER _dBWKUK _dCIN |
||
| 042 | _ac=Program for Cooperative Cataloging | ||
| 050 | 0 | 0 |
_aHF5415.13 _b.M3584 2005 |
| 082 | 0 | 0 |
_a658.8 _222 |
| 245 | 0 | 0 |
_aMarketing revolution! : _bthe radical new approach to transforming the business, the brand & the bottom line / _cPaul R. Gamble ... [et al.]. |
| 260 |
_aLondon : _bKogan Page, _c2005. |
||
| 264 |
_aLondon : _bKogan Page, _c2005. |
||
| 300 |
_axii, 308 pages : _billustrations ; _c24 cm. |
||
| 500 | _a"IBM ; Cim.". | ||
| 504 | _aIncludes bibliography references (p. 300-303) and index. | ||
| 650 | 0 |
_aMarketing _xManagement. |
|
| 650 | 0 | _aProduct management. | |
| 650 | 7 |
_aMarketing _xManagement. _2sears. |
|
| 700 | 1 | _aGamble, Paul R. | |
| 710 | 2 | _aInternational Business Machines Corporation. | |
| 710 | 2 | _aChartered Institute of Marketing. | |
| 908 | _a090929 | ||
| 913 | _aN | ||
| 989 | _a20230822095114.0 | ||
| 999 |
_c8826 _d8826 |
||