000 | 01194cam a2200313 a 4500 | ||
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001 | 0000021924 | ||
005 | 20230921135420.0 | ||
008 | 100303e200900 xx a 000 0 eng | ||
010 | _a 2010285572 | ||
020 | _a0195987063 (pbk.) | ||
020 |
_a9780195987065 : _cUS$55.00 |
||
035 | _aVoyager-16116112 | ||
040 |
_aDLC _cDLC _dDLC |
||
050 | 0 | 0 |
_aHF5415.13 _b.S86893 2009 |
082 | 0 | 0 |
_a658.8/02 _222 |
245 | 0 | 0 |
_aStrategic marketing : _btheory and applications for competitive advantage / _ceditors, Peet Venter and Mari Jansen van Rensburg. |
260 |
_aCape Town, South Africa : _bOxford University Press, Southern Africa, _cc2009. |
||
264 |
_aCape Town, South Africa : _bOxford University Press, Southern Africa, _cc2009. |
||
300 |
_ax, 374 pages : _billustrations ; _c24 cm. |
||
500 | _aIncludes bibliographical references and index. | ||
650 | 0 | _aMarketing. | |
650 | 7 |
_aMarketing. _2sears. |
|
700 | 1 |
_aVenter, Peet, _d1964-. |
|
700 | 1 | _aVan Rensburg, Mari Jansen. | |
908 | _a120725 | ||
989 | _a20230822095114.0 | ||
999 |
_c8828 _d8828 |