| 000 | 01082cam a22002532 4500 | ||
|---|---|---|---|
| 001 | 0000018833 | ||
| 005 | 20230921135432.0 | ||
| 008 | 091209s2007 xx 000 0 eng d | ||
| 020 | _c$ | ||
| 040 |
_aYour Holding Symbol _cYour Holding Symbol |
||
| 100 | 1 |
_aMasango, Cleven., _cauthor. |
|
| 245 | 1 | 3 |
_aAn investigation into the challenges and strategies for financial services branding : _ba closer look at Zimbabwe's Commercial Banks' re-branding exercises since year 2000 / _cby Cleven Masango. |
| 260 |
_aChinhoyi : _bChinhoyi University of Technology, _c2007. |
||
| 264 |
_aChinhoyi _bChinhoyi University of Technology, _c2007. |
||
| 300 |
_a137 pages : _billustrations ; _ccm. |
||
| 502 | _aDissertation (Msc.)--Chinhoyi University of Technology, 2007. | ||
| 504 | _aIncludes bibliographical references (p.136-137) and abstract. | ||
| 650 | 0 | _afinancial services. | |
| 650 | 0 | _aRe-branding. | |
| 710 | 2 | _aChinhoyi University of Technology. | |
| 908 | _a091209 | ||
| 989 | _a20230822095114.0 | ||
| 999 |
_c9014 _d9014 |
||