Practical pricing and the restaurant industry [electronic resource] / Sunmee Choi.

By:

Choi, Sunmee [spk]

Material type:

FilmPublisher number: 2375 | Henry Stewart TalksSeries: Henry Stewart talks. Marketing & management collection. Practical pricing and revenue managementPublication details: London : Henry Stewart Talks, 2009.Description: 1 online resource (1 streaming video file (25 min.) : color, sound)Subject(s):

Online resources:

Contents:

Contents: What is revenue management? -- Time perishable inventory -- Time variable demand -- Revenue management strategies -- Menu pricing approaches -- Are we charging the optimal price? -- Menu re-engineering -- What should be the menu of the day? -- Pricing to stimulate demand -- Profit impact of discounting -- Selling strategy -- What do restaurants sell?

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Holdings
Item type	Current library	Home library	Status
Books	Chinhoyi University of Technology Libraries	Chinhoyi University of Technology Libraries	Available

Animated audio-visual presentation with synchronized narration.

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Mode of access: World Wide Web.

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