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Marketing services /

Rao, Mohana Rama K.

Marketing services / by K. Rama Mohana Rao. - Delhi : Pearson Education, 2005. - xiv,358 p. ; ill.

Includes index.

ISBN: 8129704579 $

Subjects--Topical Terms:
Marketing--Management.
Service industries--Marketing.
Marketing--Management.
Service industries--Marketing.

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