Global Marketing Management /
Keegan, Warren J.
Global Marketing Management / Warren J. Keegan. - 5th. - New Dehli : Prentice-Hall of India, 2001. - xix, 828p. : ill.
Includes Bibliographical references and Index.
8120309596
Export marketing--Management.
Export marketing--Management--Case studies.
Export marketing.
Global Marketing Management / Warren J. Keegan. - 5th. - New Dehli : Prentice-Hall of India, 2001. - xix, 828p. : ill.
Includes Bibliographical references and Index.
8120309596
Export marketing--Management.
Export marketing--Management--Case studies.
Export marketing.