Marketing : connecting with customers /
Harrell, Gilbert D.
Marketing : connecting with customers / by Gilbert D. Harrell. and Gary L. Frazier. - ed. - New Jersey : Prentice-Hall, 1998. - xix, 552 p. : ill. ; cm.
Includes index.
Includes bibliographical references.
0023502517 $
Marketing--Management.
Consumer satisfaction.
Marketing : connecting with customers / by Gilbert D. Harrell. and Gary L. Frazier. - ed. - New Jersey : Prentice-Hall, 1998. - xix, 552 p. : ill. ; cm.
Includes index.
Includes bibliographical references.
0023502517 $
Marketing--Management.
Consumer satisfaction.