A framework for marketing management.
Kotler, Philip.
A framework for marketing management. - 2nd. - Delhi : Pearson Education, 2003. - xvi, 363p. : ill.
Includes index and glossary.
8178089009
Marketing.
Marketing.
A framework for marketing management. - 2nd. - Delhi : Pearson Education, 2003. - xvi, 363p. : ill.
Includes index and glossary.
8178089009
Marketing.
Marketing.