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Innovation : leadership strategies for the competitive edge /

Kuczmarski, Thomas D., 1951-.

Innovation : leadership strategies for the competitive edge / Thomas D. Kuczmarski. - Chicago Ill. : Lincolnwood, Ill. : American Marketing Association ; NTC Business Books, c1996. - xiii, 210 p. : ill.

Includes bibliographical references (p. 199-200) and index.

ISBN: 007058303X

LCCN: 95011306 //r962

Subjects--Topical Terms:
Creative ability in business.
Organizational change.
New products--Management.

LC Class. No.: HD53 / .K834 1996

Dewey Class. No.: 658.4/063

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