Strategic marketing : planning and control.
Drummond, Graeme.
Strategic marketing : planning and control. - 2nd. ed. - Oxford : Elsevier Butterworth-Heinneman, 2001. - xvi, 306 p. ; cm.
Includes index.
0750652365 : $
ENSOR, John.
Chartered Institute of Management.
Marketing--Management.
Marketing--Management.
Strategic marketing : planning and control. - 2nd. ed. - Oxford : Elsevier Butterworth-Heinneman, 2001. - xvi, 306 p. ; cm.
Includes index.
0750652365 : $
ENSOR, John.
Chartered Institute of Management.
Marketing--Management.
Marketing--Management.