Services marketing : concepts, planning and implementation.
Bhattacharjee, C.
Services marketing : concepts, planning and implementation. - ed. - New Delhi : Excel Books, 2006. - p. ; cm.
Includes bibliographic references and index.
8174464778 : $
Marketing.
Service industries--Marketing.
Marketing.
Service industries--Marketing.
Services marketing : concepts, planning and implementation. - ed. - New Delhi : Excel Books, 2006. - p. ; cm.
Includes bibliographic references and index.
8174464778 : $
Marketing.
Service industries--Marketing.
Marketing.
Service industries--Marketing.