Marketing research : approaches, methods and applications in Europe /
Kent, Ray.
Marketing research : approaches, methods and applications in Europe / Ray Kent. - London : Thomson Learning, 2007. - xix, 592p.
Includes index.
9781844803279 $45
Marketing research.
Marketing research : approaches, methods and applications in Europe / Ray Kent. - London : Thomson Learning, 2007. - xix, 592p.
Includes index.
9781844803279 $45
Marketing research.