Marketing theory : a student text /
Marketing theory : a student text /
edited by Michael J. Baker and Michael Saren.
- 2nd ed.
- London : Sage, 2010.
- xvii, 428 p. : ill ; cm.
Includes index.
9781849204668 : $67.00
Marketing Philosophy.
Marketing--HIstory.
Marketing--HIstory.
Includes index.
9781849204668 : $67.00
Marketing Philosophy.
Marketing--HIstory.
Marketing--HIstory.