Strategic marketing management : a business process approach.
Moutinho, Luiz.
Strategic marketing management : a business process approach. - ed. - Singapore : Cengage Laerning, 2010. - xxii, 490 p. : ill ; cm.
Includes index.
9781844800001 : $60.00
Industrial management.
Management.
Strategic marketing management : a business process approach. - ed. - Singapore : Cengage Laerning, 2010. - xxii, 490 p. : ill ; cm.
Includes index.
9781844800001 : $60.00
Industrial management.
Management.