Marketing in travel and tourism.
Middleton, Victor T. C.
Marketing in travel and tourism. - 3rd ed. - Oxford : Butterworth Heinemann, 2001. - xxi, 475p.
Includes bibliography.
0750644710
Tourism Trade--Marketing.
Marketing in travel and tourism. - 3rd ed. - Oxford : Butterworth Heinemann, 2001. - xxi, 475p.
Includes bibliography.
0750644710
Tourism Trade--Marketing.