Strategic marketing channel management.
Bowersox, Donald J.
Strategic marketing channel management. - New York : McGraw-Hill, 1992. - xvi,448p. : ill. - (Management Series)` .
Includes index.
0071129162
Marketing channels.
Marketing--Management.
Marketing--Management.
Strategic marketing channel management. - New York : McGraw-Hill, 1992. - xvi,448p. : ill. - (Management Series)` .
Includes index.
0071129162
Marketing channels.
Marketing--Management.
Marketing--Management.