Facebook marketing : leveraging facebook's features for your marketing campaigns /
Carter, Brian, 1973-.
Facebook marketing : leveraging facebook's features for your marketing campaigns / Brian Carter, Justin Levy. - 3rd ed. - Indianapolis : Que Publishing, c2012. - x, 222 p. : ill. (some col.) ; 23 cm.
Includes index.
From dorm room to board room : the growth of social networks -- Getting started. Getting around Facebook : the basics ; Addressing privacy concerns ; Establishing a corporate presence 00 Intermediate marketing skills. Facebook advertising : how and why you should be using it ; Facebook page analytics : tracing your success ; Using Facebook to develop communities -- Getting the most out of advanced Facebook features. The power of local : Facebook places and deals ; Socialize your website with Facebook Connect and social plugins ; Facebook credits : social currency and your business -- Role models and predictions. Best in class Facebook pages ; What's next for Facebook.
"The easy, step-by-step guide to Facebook marketing--100% updated for Facebook's newest features & best practices"--P. [4] of cover.
9780789741134 (pbk.) : $35.00
2011276640
Facebook (Electronic resource)
Internet marketing.
Internet advertising.
Social media--Computer network resources.
Internet marketing.
HF5415.1265 / .C366 2012
658.872
Facebook marketing : leveraging facebook's features for your marketing campaigns / Brian Carter, Justin Levy. - 3rd ed. - Indianapolis : Que Publishing, c2012. - x, 222 p. : ill. (some col.) ; 23 cm.
Includes index.
From dorm room to board room : the growth of social networks -- Getting started. Getting around Facebook : the basics ; Addressing privacy concerns ; Establishing a corporate presence 00 Intermediate marketing skills. Facebook advertising : how and why you should be using it ; Facebook page analytics : tracing your success ; Using Facebook to develop communities -- Getting the most out of advanced Facebook features. The power of local : Facebook places and deals ; Socialize your website with Facebook Connect and social plugins ; Facebook credits : social currency and your business -- Role models and predictions. Best in class Facebook pages ; What's next for Facebook.
"The easy, step-by-step guide to Facebook marketing--100% updated for Facebook's newest features & best practices"--P. [4] of cover.
9780789741134 (pbk.) : $35.00
2011276640
Facebook (Electronic resource)
Internet marketing.
Internet advertising.
Social media--Computer network resources.
Internet marketing.
HF5415.1265 / .C366 2012
658.872