Chinhoyi University Of Technology OPAC

Future of sports marketing : [electronic resource] : trends, challenges, solutions /

Moore, Gareth,

Future of sports marketing : trends, challenges, solutions / [electronic resource] : Gareth Moore. - London : Henry Stewart Talks, 2008. - 1 online resource (1 streaming video file (33 min.) : color, sound). - Sport marketing : analysis of all the essential aspects of sport marketing, illustrated with numerous real world case studies . - Henry Stewart talks. Marketing & management collection. Sport marketing .

Animated audio-visual presentations with synchronized narration. Title from title frames.

Contents: New areas of development in sport marketing -- What can sponsors, clubs, teams or events do to keep up with the changes and get the best out of them? -- What technology, methodologies and tools will get the best results.

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Mode of access: World Wide Web.
System requirements: Browser compatibility: updated Mozilla Firefox, Google Chrome, Safari or Internet Explorer 8+. Browser settings: enable JavaScript, enable cookies from the Henry Stewart Talks site. Required Desktop Browser plugins & viewers: Updated Adobe Flash Player & Adobe Acrobat Reader. Mobile device & operating system versions: Android v2.1+, iPhone 4+ (iOS v5.x+), iPad 2+ (iOS v5.x+), BlackBerry OS v7.0+, Windows Phone v6.5.1+.

1830 Henry Stewart Talks


Sports--Marketing.
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