Chinhoyi University Of Technology OPAC

Retailer-supplier relationships

Fernie, John, 1948-

Retailer-supplier relationships [electronic resource] / John Fernie. - London : Henry Stewart Talks, 2009. - 1 online resource (1 streaming video file (41 min.) : color, sound). - Retail marketing : the marketing issues facing a fast-changing sector . - Henry Stewart talks. Marketing & management collection. Retail marketing .

Animated audio-visual presentation with synchronized narration. Title from title frames.

Contents: Evolution of retailer-supplier relationships -- International food supply chains -- International non food supply chains -- Theoretical context -- Porter ́ s value chain -- Resource based perspective -- QR, ECR and CPFR -- Future challenges -- Ethical issues.

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Mode of access: World Wide Web.
System requirements: Browser compatibility: updated Mozilla Firefox, Google Chrome, Safari or Internet Explorer 8+. Browser settings: enable JavaScript, enable cookies from the Henry Stewart Talks site. Required Desktop Browser plugins & viewers: Updated Adobe Flash Player & Adobe Acrobat Reader. Mobile device & operating system versions: Android v2.1+, iPhone 4+ (iOS v5.x+), iPad 2+ (iOS v5.x+), BlackBerry OS v7.0+, Windows Phone v6.5.1+.

2149 Henry Stewart Talks


Marketing.
Retail trade.
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