International strategic marketing : A euuropean perspective /
Stone, M. A.
International strategic marketing : A euuropean perspective / by Marilyn A. Stone, and J. B. McCall. - London : Routledge, 2004. - xx, 262p. : ill.
Includes bibliographical references and index.
0415314178
Export marketing--European Union countries foreign trade promotion and strategic planning.
International strategic marketing : A euuropean perspective / by Marilyn A. Stone, and J. B. McCall. - London : Routledge, 2004. - xx, 262p. : ill.
Includes bibliographical references and index.
0415314178
Export marketing--European Union countries foreign trade promotion and strategic planning.