Chinhoyi University Of Technology OPAC

Cultural sponsorship [electronic resource] /

Spedding, Philip,

Cultural sponsorship [electronic resource] / Philip Spedding. - London : Henry Stewart Talks, 2009. - 1 online resource (1 streaming video file (41 min.) : color, sound). - Sponsorship : from theory to practice and all the latest trends . - Henry Stewart talks. Marketing & management collection. Sponsorship .

Animated audio-visual presentation with synchronized narration. Title from title frames.

Contents: Definition of cash sponsorship -- Types of income -- Assessing your organization and needs -- Researching the marketplace -- Preparing proposals -- Negotiating the partnership -- Building relationships with businesses -- Evaluation.

Access restricted to subscribers.


Mode of access: World Wide Web.
System requirements: Browser compatibility: updated Mozilla Firefox, Google Chrome, Safari or Internet Explorer 8+. Browser settings: enable JavaScript, enable cookies from the Henry Stewart Talks site. Required Desktop Browser plugins & viewers: Updated Adobe Flash Player & Adobe Acrobat Reader. Mobile device & operating system versions: Android v2.1+, iPhone 4+ (iOS v5.x+), iPad 2+ (iOS v5.x+), BlackBerry OS v7.0+, Windows Phone v6.5.1+.

2014 Henry Stewart Talks


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