The online newspaper user [electronic resource] : young, affluent and online savvy? /
Vagg, Trevor,
The online newspaper user young, affluent and online savvy? / [electronic resource] : Trevor Vagg. - London : Henry Stewart Talks, 2009. - 1 online resource (1 streaming video file (22 min.) : color, sound). - Magazine and newspaper advertising : how to harness the power of two dynamic and influential mediums . - Henry Stewart talks. Marketing & management collection. Magazine and newspaper advertising .
Animated audio-visual presentation with synchronized narration. Title from title frames.
Contents: How is the online newspaper audience different from the audience for printed newspapers -- Online versions increase newspaper reach overall -- Differences in attitudes and behaviour between online newspaper users and the broader online audience.
Access restricted to subscribers.
Mode of access: World Wide Web.
System requirements: Browser compatibility: updated Mozilla Firefox, Google Chrome, Safari or Internet Explorer 8+. Browser settings: enable JavaScript, enable cookies from the Henry Stewart Talks site. Required Desktop Browser plugins & viewers: Updated Adobe Flash Player & Adobe Acrobat Reader. Mobile device & operating system versions: Android v2.1+, iPhone 4+ (iOS v5.x+), iPad 2+ (iOS v5.x+), BlackBerry OS v7.0+, Windows Phone v6.5.1+.
2496 Henry Stewart Talks
Advertising, Newspaper.
Electronic newspapers.
The online newspaper user young, affluent and online savvy? / [electronic resource] : Trevor Vagg. - London : Henry Stewart Talks, 2009. - 1 online resource (1 streaming video file (22 min.) : color, sound). - Magazine and newspaper advertising : how to harness the power of two dynamic and influential mediums . - Henry Stewart talks. Marketing & management collection. Magazine and newspaper advertising .
Animated audio-visual presentation with synchronized narration. Title from title frames.
Contents: How is the online newspaper audience different from the audience for printed newspapers -- Online versions increase newspaper reach overall -- Differences in attitudes and behaviour between online newspaper users and the broader online audience.
Access restricted to subscribers.
Mode of access: World Wide Web.
System requirements: Browser compatibility: updated Mozilla Firefox, Google Chrome, Safari or Internet Explorer 8+. Browser settings: enable JavaScript, enable cookies from the Henry Stewart Talks site. Required Desktop Browser plugins & viewers: Updated Adobe Flash Player & Adobe Acrobat Reader. Mobile device & operating system versions: Android v2.1+, iPhone 4+ (iOS v5.x+), iPad 2+ (iOS v5.x+), BlackBerry OS v7.0+, Windows Phone v6.5.1+.
2496 Henry Stewart Talks
Advertising, Newspaper.
Electronic newspapers.