Helping children navigate the commercial world of media
Jackson, Paul,
Helping children navigate the commercial world of media [electronic resource] / Paul Jackson. - London : Henry Stewart Talks, 2010. - 1 online resource (1 streaming video file (22 min.) : color, sound). - Communicating to the young consumer : relating to children and young people in an effective and responsible way . - Henry Stewart talks. Marketing & management collection. Communicating to the young consumer .
Animated audio-visual presentation with synchronized narration. Title from title frames.
Contents: The debate on children's media use -- Parental concerns about commercial content and their need for support -- The concept of media literacy and why it is important -- How Media Smart meets a real need.
Access restricted to subscribers.
Mode of access: World Wide Web.
System requirements: Browser compatibility: updated Mozilla Firefox, Google Chrome, Safari or Internet Explorer 8+. Browser settings: enable JavaScript, enable cookies from the Henry Stewart Talks site. Required Desktop Browser plugins & viewers: Updated Adobe Flash Player & Adobe Acrobat Reader. Mobile device & operating system versions: Android v2.1+, iPhone 4+ (iOS v5.x+), iPad 2+ (iOS v5.x+), BlackBerry OS v7.0+, Windows Phone v6.5.1+.
2471 Henry Stewart Talks
Advertising and children.
Child consumers.
Internet and children.
Television and children.
Helping children navigate the commercial world of media [electronic resource] / Paul Jackson. - London : Henry Stewart Talks, 2010. - 1 online resource (1 streaming video file (22 min.) : color, sound). - Communicating to the young consumer : relating to children and young people in an effective and responsible way . - Henry Stewart talks. Marketing & management collection. Communicating to the young consumer .
Animated audio-visual presentation with synchronized narration. Title from title frames.
Contents: The debate on children's media use -- Parental concerns about commercial content and their need for support -- The concept of media literacy and why it is important -- How Media Smart meets a real need.
Access restricted to subscribers.
Mode of access: World Wide Web.
System requirements: Browser compatibility: updated Mozilla Firefox, Google Chrome, Safari or Internet Explorer 8+. Browser settings: enable JavaScript, enable cookies from the Henry Stewart Talks site. Required Desktop Browser plugins & viewers: Updated Adobe Flash Player & Adobe Acrobat Reader. Mobile device & operating system versions: Android v2.1+, iPhone 4+ (iOS v5.x+), iPad 2+ (iOS v5.x+), BlackBerry OS v7.0+, Windows Phone v6.5.1+.
2471 Henry Stewart Talks
Advertising and children.
Child consumers.
Internet and children.
Television and children.