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Retail marketing management /

Gilbert, David.

Retail marketing management / David Gilbert. - Dehli : Pearson Education, 1999. - xii, 356p.

Includes index.

Bibliography.

ISBN: 8178080273

Subjects--Topical Terms:
Retail trade--Management.
Marketing.
Retail trade--Management.
Marketing.

LC Class. No.: HF 5429 / GIL

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