International marketing /
Czinkota, Michael R.
International marketing / Micheal R. Czinkota and Ilkka A. Ronkainen. - 5th. - Fort Worth : The Dryden Press, 1990. - xxix, 860 p. : ill. - (The Dryden Press Series in Marketing) .
Includes index.
0030244013
Export marketing.
International marketing / Micheal R. Czinkota and Ilkka A. Ronkainen. - 5th. - Fort Worth : The Dryden Press, 1990. - xxix, 860 p. : ill. - (The Dryden Press Series in Marketing) .
Includes index.
0030244013
Export marketing.